These examples illustrate ASPAC services in various industry categories.

• Evaluation of the market, customer base, competitive status and other strategic issues as the basis for Value Proposition development.
• Development of a new overall "look & feel" of all marketing elements, namely the graphics, colours, copy, illustrations etc was carefully designed to reflect the new business positioning.
• Use of existing illustrations where possible, but also cropping, resizing and other modification. In many cases we took new shots and developed communication concepts
• Copy rewritten by ASPAC to suit the communication strategies and communicate the value propositions

GRAEME COOPER AUTOMOTIVE We initially completed a strategic analysis and developed communications and promotional concepts, resulting in a new website with on-line service bookings, parts sales and a forum for Land Rover customers. The entire operation was completed in record time and within a tight budget. Most recently, a completely revised website has been developed along with advertising linked to the same graphic and information-management themes.
SAILTECH SAILMAKERS This vibrant young team of sailmakers needed a new identity to reflect its national customer base. ASPAC assisted with strategic advice, name, logo, copy, website and marketing tools. Especially refer to the "materials" page for an innovative method of selecting sail fabrics Click on any image to visit the client website
MEDICAR AUTOMOTIVE Three business units located across the greater Sydney region required the establishment of a group identity, yet with attention to the individual service offerings andd locations. ASPAC collaborated with groupd management to develop a communications strategy and build a new corporate website.
FLEET-HYDROL Traditionally using printed brochures, this client agreed to adopt an entirely new information-management strategy: All information was reconfigured to satisfy the needs of a wide range of stakeholders. All text, images, specifications etc were digitised . In-house facilities were acquired for “print-on-demand” achieving savings and eliminating out-of-date material.

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