ASPAC Consulting is a specialist provider of information management services. Our insights and solutions deliver integrated marketing strategies and processes to transform the way you do business, through improved sales targeting and the efficient communication of your values.
Reasons for a fresh approach to marketing
The Internet has changed your customer's ability to find and evaluate suppliers, products and services. The information now readily available on-line allows easy comparison of you and your competitors. The value propositions communicated can make or break both new and existing business relationships. If your website is not your primary sales tool, or has not been completely revised within the past year, you may be at a serious competitive disadvantage.
How ASPAC adds value
We differ significantly from most web developers by using our skills as marketing consultants to make your website the central communication tool for all of your marketing and promotion activities. This systematic approach, using the underlying components of your website will drive all other marketing processes, reducing the complexity, time and cost of creating coordinated and consistent information across your entire operation.
We will add value by bringing new understanding of the sort of person your customer will be, their interests and the way they think. From this, we will create value propositions and produce website content to demonstrate why the visitor should trust and buy from you. We certainly do not expect our clients to write the copy. We write articles and similar content for a number of international content service providers – a reflection of our abilities in this complex field.
Getting results
Into every website we develop feedback forms, contact links and other functions to help transform visitor interest into action. Also, each of our websites conforms to best practice Search Engine Optimisation (SEO) so your site will rank well. Far more than just good graphic design, we provide quality content, keyword development and link building. If appropriate, we can also develop Associate Marketing relationships to extend the reach of your message. We do everything possible to maximise your “organic” ranking, but depending on your market category, we will help you to decide whether to engage in search engine advertising, using either Pay-per-Click (PPC) or Cost per Action (CPA) techniques to boost your search results.
Regardless of where you or we are physically located, our service is prompt and efficient. ASPAC operates throughout Australia and the Pacific Rim. We communicate via Satellite and Wireless Internet, Skype and video-link. Our "development" websites provide clients with real-time updates of projects, facilitating immediate review, all in the appropriate project context.
For a FREE initial consultation, please CONTACT US